“California Pizza Kitchen has distinguished itself as a pizza authority attributable to its wide selection of innovative and artisanal pizzas. But more importantly, the secret behind the success of CPK here is, of course, the people behind it. Which is why, apart from showcasing the talents of our pizza cooks who are equally passionate about food as we are, we wanted to challenge them to take their culinary skill to the next level. And sure enough, they have proven to be up to that challenge,” said Archie Rodriguez, President and CEO of Global RestaurantConcepts, Inc. (GRCI).
“Here at CPK, we believe that there is a story behind every pizza. More than anything else, CPK Pizza Wars represents this – bringing out the personal stories of our people, associating it with their all original pizza creations, and finding joy in what they do best,” says Grace de Leon, Brand Director for CPK Philippines. “This just strengthens our commitment to take care of our people and nurture their innate culinary talents so that they too can be part of our celebration of California creativity, imagination, and passion.”