July 26, 2014

Unboxing+Review of My First Ever BDJ Box Elite: Heroine Make

I’ve been a member of the BDJ Community since last year, and yes you can call me a Bella (what BDJ calls their members). I’ve also heard about the Belle De Jour Planner a few years back, although I haven’t  had the chance to buy one for myself (been busy chugging down too many calories to get one of those Coffee Shop planners yearly) and no one thought of giving me one too hehe. But I’m excited for next year because I won a 2015 BDJ Planner which I will claim on the next BDJ event this coming October. Super excited for that!




Anyway, like I said, I’m a BDJ member for months now, but I haven’t got the chance to subscribe to any of the regular BDJ Boxes.  The Regular BDJ Boxes are sent monthly to those who are subscribed and the contents are not disclosed to the members. The simplest way I can put it for those who aren’t familiar, is it’s always a monthly surprise. You’ll never know what you’re going to get. Based on the reviews and unboxing of the bloggers that I follow, it’s a mixed reaction, it’s sometimes a hit or sometimes a miss. I am someone who’s not really into surprises, that’s probably the reason why I have not subscribe to any of the monthly boxes. I am not a fan of the unknown either.

The other 2 BDJ Boxes are: BDJ Box Elite and BDJ Box Luxxe. Both are being released only once in awhile and maybe a little bit pricier; but the good thing about it is that Bellas can get a preview of the items inside the boxes. The products also usually come in full sizes and mostly are middle and/or high-end brands . But as with all the other glam boxes from BDJ, you still get at least double or maybe if you’re luckier, you can get triple the value of what you have paid for. So it’s still a good buy.

Now when BDJ Box posted about this BDJ Box Elite, I got super intrigued and it really did caught my attention. For one, I knew what was going to be inside of the boxes,  they’re makeup, the photo in the post and the caption:




“Hi Bellas! When we were little kids, we used to adore the heroines in Japanese cartoons on how beautiful they look, even in the most intense scenes. Now that we’re all grown up, we love to emulate their faultless and flawless makeup that stays put, no matter what happens.  Now, it’s time for you Bellas to experience budge-proof makeup that no sweat or tears can defeat with our Exclusive Heroine Make Edition of BDJ Box!”

I am someone who really have a hard time keeping makeup last all day long because of my super oily skin. In-short I get “hulas agad” even before the day ends. That’s why I really wanted to try this make up line from Japan (and you all know that Japanese make up products are one of the best in the world) and see if they will work for me and they will really last long. And not to forget the Japanese cartoon character with big doe-eyes that was in the photo of the BDJ post  which brought me back instantly to my childhood, if you grew up in the 90’s you know very well what I’m talking about. I used to have coloring books and paper dolls that have the same looking characters and I would always wish I would grew up looking like that, always pretty and glam.

The BDJ Box Elite is entitled “Be Your Own Heroine by Heroine Make”. The box will contain selected items from the Heroine Make cosmetics line from the one of Japan's biggest drugstore cosmetic companies, Isehan Co., Ltd. creators of Heroine Make cosmetics believe that every girl should look good or like a princess at all times, hence, the brand’s mission to create sweat and budge-proof makeup.




The BDJ Box Elite Heroine Make Edition has 3 categories: SWEET, GLAM and FIERCE and each category has two shades: LIGHT  for fair-skinned and MEDIUM  for morena-skinned. Each box has different items in it but all include 8 pieces of full-sized products. You will have to choose from 6 boxes:
- BOX A: Sweet Light, BOX B: Sweet Medium > if you want the natural look
- BOX C: Glam Light, BOX D: Glam Medium >  if you want the sassy and glam look
- BOX E: Fierce Light, BOX F: Fierce Medium >  if you want the defined look




My heart was torn between Sweet Medium Box and Glam Medium Box. I am not fair-skinned and not morena either, I think my in-between skin tone would work well with the medium shades. I don’t want to look like I a ghost, especially in photos so I decided to get a medium shade. As for the look, I think I would benefit more with the Sweet Line, because the shades are natural which will be good for everyday use. So I decided to get the BOX B: SWEET MEDIUM.

The box was around the size of an average shoe box and had this pretty Heroine Make box cover featuring the Japanese/French Princess Himeko, just like the ones I used to watched on TV, played as paperdolls and those coloring books back in the 90s. This literally made me nostalgic.




Placed inside the box are the 8-full size make up items:
- Heroine Make Volume and Curl Mascara #02
- Heavy Rotation Jewel Eyeliner #02
- Heroine Make Quick Eyebrow #03
- Heroine Make Protect UV Mineral BB Cream #02
- Heroine Make Smooth Cover Powder Clear #02
- Sun Killer Perfect Strong Plus
- Heroine Make Impact Eyelash #10
- Heroine Make Eyelash Fixer




All the writings on the packaging are in Japanese that’s why BDJ included these description cards for each product:




Here’s a closer look of each of the items and my feedback/impressions:


Heroine Make Volume and Curl Mascara #02
Description:  This waterproof mascara gives a dramatic gorgeous lengthening effect for glossy lashes, free from any clumps. It is formulated with fibers to really extend your lashes to their maximum length. It also contains Chamomile extract (moisturizing ingredient) and Camellia oil (emollient ingredient) that protects sensitive lashes from damage.



My Feedback:  With its unique full catch brush it helped in separating my lashes and there were no clumping. I received a brown colored mascara though, a shade a haven’t tried in mascaras; I usually get the black ones because my lashes are black. But it wasn’t that noticeable because it is in a much darker shade of brown. I like that it doesn’t feel heavy and kinda dries faster than usual. With adding volume, lengthening and curling, (I need to be honest) the effects didn’t wowed me that much. It did last the whole day though and when it was time to wash it out, it won’t come off that easily. I had to wash it several times before everything is removed. I completely forgot that it was super waterproof and unfortunately I didn’t have any make up remover. Despite that, knowing that it won’t be easily washed off with water says something about its staying power right?


Heroine Make Heavy Rotation Jewel Eyeliner #02
Description:  This eyeliner has a super thin brush so you can create precise lines around your eyes. It contains 3 kinds of shimmering powders to give a “jewel-like” glittering finish to your eyes. It is highly resistant to tears, sweat and sebum, so you won’t have to worry about your eye makeup the whole day.”




My Feedback:  What I got is in a glittery brown shade, and again, it is my first time to use a liquid liner of this shade. It’s something new to try and the shimmery effect of the glitters is subtle, so I didn’t mind. The tip of the brush is thin and very pointed unlike other liquid liner brush I’ve tried before. I’m not yet good in handling eyeliners, especially liquid ones, I usually use a pencil or a liquid felt-tip liner. But I must say this liquid eyeliner was super easy to use! It took me only 2 tries to line my eyes, it was so precise that it looked like they were done by a pro! I also have the tendency to scratch my eyes, and I’m sure I did just that when I used the liner once, but  it really did stay put for the entire day. This Heavy Rotation Jewel Eyeliner gets a 2-thumbs up!




Heroine Make Quick Eyebrow
Description:  This waterproof, resistant to sweat and water eyebrow pencil has a super fine 1.5mm diameter tip, which allows you to draw eyebrow hairs one by one to make beautiful arches from the inner to outer ends. It comes in a convenient, twist pen so you don’t need to sharpen it constantly.




My Feedback:  I have a goal to slowly perfect doing my eyebrows beautifully through constant practice and this product is a big help in helping me achieve that. The eyebrow pen's superfine tip allows me to mimic my eyebrows' hair strands making it look more natural. I also love the color that I received it is the perfect shade for me because it matches my hair color. Also it is not either a strong brown or super light brown shade but just the exact shade that I needed. It also comes in a twist up pen which I really like because I don’t have to worry about losing the pen's cap or the eyebrow tip getting broken or nicked.




Heroine Make Protect UV Mineral BB Cream #02
Description:  With SPF50+ PA++, this mineral BB cream with excellent whitening, anti-UV and coverage effects that illuminates skin instantly, that creates even, smooth skin without visible pores, Its light texture allows you to quickly apply and blend it on your skin.




My Feedback:  For me this is by far the best item that I got from this glam box and the best BB cream that I’ve tries so far. It really matches my skin tone probably because the undertone of this BB cream is yellow. I’ve tried other brands but they are usually lighter so I had to discontinue using them. It’s also non-greasy, easy to apply,  covers most, if not all, skin imperfections flawlessly and leaves a smooth matte finish. As with the lasting power of this BB cream, well I have to be honest that after 3-4 hours it starts to fade and the coverage lessens too. Either way, this is still my favorite among all that I’ve received in this BDJ Box Elite.


Heroine Make Smooth Cover Powder Clear #02
Description:  Go foundation-free with this powder that covers uneven skin surfaces and pores in one easy step and creates even, matte skin. It leaves skin looking smooth with light-diffusing particles, and absorbs extra sebum to help your makeup last throughout the day.




My Feedback:  The shade that I got is lighter than my skin tone. I still road tested it just to see if the lightness would darken a bit since this is the case for most of the foundations I’ve used because my skin is acidic. Unfortunately that didn’t happen. I don’t want to look like I used confectioner sugar for my face so I will probably give this to my sister since she has fairer skin than mine. It is smooth to apply though and gives a pretty good coverage specially for skin imperfections. This would be really nice to use especially that it already has a built-in sunblock, I just wish it matches my skin tone.  Btw, this powder smells citrusy, kinda like the smell of lemon.


Sun Killer Perfect Strong Plus
Description:  This sunblock features super UV-blocking abilities, with a special UV cut powder that helps the sunblock last on your skin longer. It's waterproof and sweat-proof, so you're free to do different activities without worries! It's non-oily and turns transparent upon application, so your skin won't turn unnaturally pale and oily upon application.




My Feedback:  I really don’t need a sunblock I think because I work graveyard and it’s rarely that I get exposed to the sun. But I know this will come very handy anytime. The liquid is white but when you spread it out and apply it on your skin it turns transparent, it’s nice that it won’t leave a white cast unlike other sunblocks.


Heroine Make Impact Eyelash #10
Description:  Add instant drama to your eyes and enhance your overall look with these false lashes from Heroine Make! They help create wider, brighter eyes by making your lashes look longer and fuller. These lightweight, wispy lashes helps to naturally define your eyes without looking too made up




My Feedback:  I like how natural these falsies look like, just enough to add some oomph and volume to my eyelashes. They’re not too fancy and not too drag-queen-falsies type. The hair strands looks like they’re real too. The only problem I have is that I still don’t know how to put them by myself, but I would like to use this to practice putting on false lashes.


Heroine Make Eyelash Fixer
Description:  This eyelash fixer will securely adhere your false lashes from one end of the eyelid to the other. It’s waterproof formula is resistant to perspiration, water and sebum. It dries fast and becomes clear when it is dry so that lashes can be glued on beautifully with almost no glue marks even when the base of the false lashes is thin. 




My Feedback:  I haven’t tried using this and see if it will hold the falsies in place for hours. But based on reviews you need to put a little more to make it adhere longer. But the good thing is that when it dries it becomes transparent so nothing to worry about if you have put a little more than the usual amount that you would do. What I’m liking about this adhesive is that it comes with a brush, unlike the other eyelash glue that comes in a tube and makes a mess when you squeeze more than what you need.

All the Heroine Make Products didn't come with a strong chemical smell which is definitely a plus point! Although the staying power of some of the items kinda disappointed me a bit, I would still give them a second  chance, maybe I need to road test them more. Also, there are still a lot of factors to consider, especially that I have problematic skin, that we live in a country with very unpredictable weather and also my current working environment.

The three products that I really like and would consider buying again from the BDJ Box Elite Heroine Make Edition would be the, Heavy Rotation Jewel Eyeliner, Heroine Make Protect UV Mineral BB Cream and the Heroine Make Quick Eyebrow. All in all, I am happy with my first ever BDJ Box, if I would rate it from 1-5, I’ll give it a 4. 

With this very nice experience with my first BDJ Box Elite, I’m excited for what’s next they’ll going to release! 


BDJ Box
- Website: www.bdjbox.com
- Online Boutique: www.bdjbox.com/bdjshop
- Facebook: www.facebook.com/bdjbox 

Heroine Make Cosmetics
- Available at Watson's 


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